Preview — First 12 Days
1
Introduction & value prop
3
Market conditions update
5
Case study: recent close
7
Pain point: maintenance costs
9
Social proof & testimonial
12
Soft ask: "thinking about selling?"
Days 14–60 — Unlock Below
14
Follow-up sequence
21
Neighborhood comps
28
Urgency trigger
35
Re-engagement
45
Final value stack
60
Closing sequence

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Email templates are provided as general guidance. Adapt to your market, audience, and applicable laws (CAN-SPAM, TCPA). Not legal advice.